MSO

Multi-state operators (MSOs) are large, well-funded cannabis corporations that operate retail stores and/or production facilities in multiple states where cannabis is legal. MSOs are able to leverage their vast financial resources and business infrastructure to rapidly expand into new markets when additional states legalize cannabis. This gives MSOs a competitive advantage over smaller independent cannabis businesses that don’t have access to as much capital. There is concern that MSO expansion could push small businesses out of the market, leading to consolidation of the cannabis industry in the hands of a few dominant players, similar to the Big Agriculture model. This could potentially reduce consumer choice, quality, and value. Some states try to protect local small businesses by restricting cannabis licenses only to residents who have lived in the state for a certain number of years, locking out large MSOs from out of state.